SuiteDash and CRM glossary
Plain-English definitions of the SuiteDash and CRM terms you’ll meet, each linked to where we explain it in more depth.
A
- API
A way for two pieces of software to exchange data directly. Used for custom connections when no ready-made integration exists.
Read more: Integrations
- Automation
A rule that does something when an event happens, such as sending an email when a form is submitted or creating a task when a proposal is accepted.
Read more: SuiteDash automation
C
- Client portal
A private, branded area where clients log in to see files, invoices, projects, forms and messages instead of using email.
Read more: Client portal design
- CNAME record
A DNS setting that points a subdomain, such as portal.yourbrand.com, to another address. Used to put a SuiteDash portal on your own domain.
Read more: White label & custom domain · suitedash custom domain
- Content blocks
SuiteDash’s building blocks for portal pages and dashboards, used to lay out text, links, files and widgets for clients.
Read more: Client portal design
- CRM
Customer relationship management: the system that holds your contacts, companies and the history of every client relationship.
Read more: SuiteDash setup
- Custom field
An extra field you add to contacts, companies or other records to store information specific to your business. Keep the list short.
Read more: SuiteDash setup
- Custom URL
Your own portal address in SuiteDash. Each account has one, set with a CNAME record; staff should log in from it rather than the default address.
Read more: White label & custom domain
D
- Deal pipeline
The stages a lead moves through before becoming a client, such as inquiry, proposal sent and won. Deal stage pipelines are on SuiteDash’s Thrive plan and above.
Read more: SuiteDash setup
- Drip campaign
A series of emails sent automatically over time, such as a welcome sequence. SuiteDash calls this autoresponder drip marketing.
Read more: SuiteDash automation
E
- E-signature
Signing a document online. In SuiteDash, clients can sign proposals, contracts and other documents inside the portal.
Read more: SuiteDash setup
F
- FLOW
A guided, multi-step sequence in SuiteDash that walks a client or staff member through tasks such as signing, filling in forms, uploading files and booking.
Read more: SuiteDash automation
L
- LMS
Learning management system: SuiteDash’s course builder for delivering training and courses inside the portal. Included on the Pinnacle plan.
Read more: Coaches & consultants
M
- Migration
Moving from one tool to another. Data such as contacts and files can be imported; workflows, forms and templates are rebuilt.
Read more: Migrate to SuiteDash
O
- On-Boarding FLOW
A FLOW that appears at a new client’s first login and must be completed before the rest of the portal opens. The most reliable way to collect intake details.
Read more: SuiteDash automation · Client portal design
P
- Project template
A reusable project with its tasks, owners and due-date rules, so every job of the same kind starts the same way.
Read more: SuiteDash setup
S
- Subscription
A recurring charge that invoices automatically on a schedule. Used for retainers, memberships and monthly services.
Read more: SuiteDash setup
- Support ticket
A tracked client request, with a status and an owner. SuiteDash’s support tickets toolkit is on the Pinnacle plan.
Read more: IT & MSPs
T
- Tag
A label on a contact or company used to group, filter and trigger automations. Agree a short list and what each tag means.
Read more: suitedash setup mistakes
W
- Webhook
A message one system sends to another the moment something happens, such as a form submission. Used to connect tools in real time.
Read more: Integrations · Workflow automation
- White label
Running software under your own brand: your logo, colors, domain and emails, so clients see you rather than the software company.
Read more: White label & custom domain
- WORLDs
A SuiteDash add-on that creates self-contained environments with their own CRM data and permissions.
Read more: Hire a SuiteDash expert
Z
- Zapier
An automation platform that connects apps without code. One of the ways to connect SuiteDash with tools it doesn’t integrate with directly.
Read more: Integrations · Workflow automation
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